Last fall, mHealthWatch covered the freshly announced partnership between Walgreens and WebMD. Now, several months removed from that initial announcement, we’re learning more about what is to come of this promising coupling.
Walgreens and WebMD Health Corp. have just unveiled “Your Digital Health Advisor,” which is described in a news release as being “a virtual wellness coaching program powered by WebMD, on Walgreens.com.”
Additionally, Chain Drug Review reports, the companies confirmed this week that they have integrated the Walgreens Balance Rewards customer loyalty program and Walgreens prescription services into WebMD’s flagship mobile application to “spur consumers to make healthier choices at home, work and on the go.”
Posted in Uncategorized
Of all the medical maladies, stroke can be one of the most devastating. Currently the third leading cause of death in the U.S., strokes cause the deaths of more than 140,000 people each year.
Of course, immediate care provided at the first sign of stroke is the best way to save lives as well as reduce the effects of stroke. Those effects can include everything from paralysis to loss of speech, motor, and other faculties.
Now OhioHealth, a 17-hospital health system servicing a 40-county area, is shepherding the Ohio Health Stroke Network. Located in Columbus, the network is designed to work in the manner of a “hub and spoke” model, connecting several smaller “spoke hospitals” to one or more hub hospitals via formal agreements to engage in telemedicine consultation.
Posted in Uncategorized
What are all those kids doing online? Inquiring parents want to know.
That’s the key takeaway from a recent report by the Family Online Safety Institute. Its research shows that 55 percent of parents of children between the ages of six and 17 monitor their kids’ online activity “very closely.”
“The majority of U.S. children and teens under 18 have access to some sort of digital device,” noted eMarketer in a post about the report. “And while these digital natives know their way around a range of devices, it doesn’t mean their parents aren’t keeping close watch.”
Posted in Technology, Uncategorized
Elder Care App (ECA) has launched in Apple’s App Store, generating positive reactions as an “all-in-one senior care coordination tool” that allows the caregiver of a senior to create a senior’s profile or join an established care network, track and share their daily activities, and more.
According to the app’s makers, the innovative platform allows a caregiver to:
- Track and share daily living information (sleeping times, meals and diets, grocery lists, schedules, tasks, and goals)
- Track and share medical information (medication administration, record of vital signs, and full medical records)
- Record and share final plans (advanced directives, notifications of accounts, and funeral plans)
- Build care networks and share data using a permissions-based model (create events, send invitations, send messages to care network, create and assign tasks, and determine access levels for each user)
Posted in Mobile App, Uncategorized
Here are some of the top stories in healthcare, telemedicine, and mobile health that we’ve been monitoring this past week.
Jared Reitzin, CEO of mobileStorm, Inc., has sage advice for startups hoping to penetrate the healthcare marketplace. In advance of a recent talk to entrepreneurs, Reitzin penned a comprehensive bookmark-worthy blog post detailing the things he thinks are essential.
There is a high rate of acceptability to health information received through mobile phones in the rural India, according to a new study published in PLOS One. This exploratory study was conducted in a village outside of Bangalore from March 2009 to 2010.
Posted in mHealth, mHealth news, Uncategorized
Physicians wanting to become members of angelMD are now able to do so.
angelMD – a so-called “investment marketplace” that aims to connect physicians with medical startups looking for investments, advisers, and users – says physicians can now “bypass the waitlist” that has been in place since angelMD first launched one year ago.
“The upgrade and opening of membership comes after the angelMD team has made substantive improvements based on work with investors and startups since the site went live 12 months ago,” a provided statement to mHealthWatch reads.
Posted in Uncategorized
comScore is out with new data that should lend confidence to pharmaceutical marketers.
Results from comScore’s eighth annual Online Marketing Effectiveness Benchmarks for the Pharmaceutical Industry show that online direct to consumer (DTC) marketing continues to increase conversion among patients and prospects.
Favorably, the study also shows that pharmaceutical online advertising has the highest viewability rates of any industry, and that consumers are increasingly turning to new platforms such as mobile devices to consume health-related content.
Posted in Digital Marketing, Healthcare, Uncategorized