Health Tech Heating Up on Crowdfunding Platforms

Health Tech Heating Up on Crowdfunding PlatformsAccording to Rock Health’s end-of-year report for 2013, $1.92 billion in funding poured into digital health last year.

Since 2011, funding has climbed over 100%.

And with 2014 now in full swing, it’s apparent that crowdfunding will play a key role in driving investments in mHealth this year and well into the future.

This week, Healbe Corporation announced that its Indiegogo crowd-funding campaign raised $1,084,944 in support of GoBe, which is billed as “the first and only wearable body manager that automatically measures calorie intake.”

The 42-day campaign – which began on March 5th – raised over ten times Healbe’s original goal of $100,000. It made GoBe one of the top 10 most funded projects in Indiegogo history.

According to a statement provided from the company, GoBe received support from 4,474 contributors on Indiegogo, as well as over 11,000 followers on Facebook and Twitter.

“We would like to thank everyone who contributed to GoBe on Indiegogo,” said Artem Shipitsyn, CEO of Healbe. “The response confirms our belief that people are looking for easier ways to manage their health and weight. We are proud to be part of a revolution in wearable technology that will empower people to go be at their best, with less effort.”

Next month, Healbe will hold a media event in New York City to give the press the opportunity to speak to its developers and experience GoBe.

“Our Indiegogo campaign showed us just how much support there is behind our innovation. Now, we are excited to meet with the media and show them what GoBe is capable of,” Shipitsyn said.

More details about the media event will be released when available.

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