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ATA: Top 7 Trends Impacting Telehealth in 2012 Study: Telehealth Results in 8-13 Percent Reduction in Spending on Chronically Ill Keeping People Healthy: Relevant Conversations, Marketers & The PHI Problem
 
ATA: Top 7 Trends Impacting Telehealth in 2012

ATA: Top 7 Trends Impacting Telehealth in 2012

The CEO of the American Telemedicine Association (ATA), Jonathan Linkous, has published 7 predictions for telemedicine and the greater telehealth market as we enter 2012. According …

Study: Telehealth Results in 8-13 Percent Reduction in Spending on Chronically Ill

Study: Telehealth Results in 8-13 Percent Reduction in Spending on Chronically Ill

A new study published recently in the Journal of Health Affairs found that telehealth intervention, in place of traditional clinic-based care, results in spending reductions …

Keeping People Healthy: Relevant Conversations, Marketers & The PHI Problem

Keeping People Healthy: Relevant Conversations, Marketers & The PHI Problem

My philosophy is, to get a consumer to change their behavior (like for instance remembering to take their medication), you must have very relevant conversations. The hard part in healthcare is …

VA Debuts Third Innovation Challenge Centered on mHealth, this time Worth $50M

VA Debuts Third Innovation Challenge Centered on mHealth, this time Worth $50M   VA US VA US department of veteran affairs mobile healthcare innovation mobile health competition mHealth innovation mhealth competition mHealth Challenge healthcare innovation healthcare challenge health innovation Department of Veteran Affairs The Department of Veteran Affairs (VA) has launch the third in a series of innovation competitions aimed at finding technology to “enhance the accessibility, quality of care and services delivered to Veterans.”

This time, the VA has launched a $50M program aimed at VA employees, industry leaders, start-ups, non-profits and universities in order to find the best new innovations to advance the performance of the VA.

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mHealth Monitoring Provider BodyMedia Raises $2.7M

mHealth Monitoring Provider BodyMedia Raises $2.7M   mobile monitoring mobile healthcare monitoring mobile healthcare mobile health monitoring solutions mobile health monitoring services mobile health monitoring mobile health data mobile health mhelath armband mhealth monitoring mhealth armband technology mHealth BodyMedia armband monitoring It was announced today that BodyMedia, a company providing mobile health monitoring services via an armband device, has raised $2.7M out of an anticipated $10M funding round.

The company’s armband device captures health data from users and measures things like how many steps a person takes throughout the day, sleep patterns and calorie output among other things, and then recommends activity and dietary adjustments based on the data.  Tied to the monitoring solution is the company’s FIT platform which includes an online activity manager and free mobile apps for its users.

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Market for Global Telemedicine to Reach $27.3B in 2016, up From $11.6B in 2011

Market for Global Telemedicine to Reach $27.3B in 2016, up From $11.6B in 2011   telemedicine solutions telemedicine services telemedicine research telemedicine market telemedicine telehome telehealth solutions telehealth services telehealth market telehealth mobile research mobile healthcare research mobile healthcare market mobile health research mobile health report mobile health market Mobile Devices mhealth report mHealth market BCC Research In a new report from BCC Research, its been projected that the market for global telemedicine services is set to reach $27.3B in 2016, which is up from $9.8 billion in 2010 and $11.6 billion in 2011.

The growth represents a compound annual growth rate (CAGR) of 18.6% over the next five years.  The report, Global Markets for Telemedicine Technologies, is based on interviews with manufacturers and users of telemedicine technologies and services, as well as from reviews of secondary sources such as company literature, conference proceedings, and related government data.

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Highmark Partners With mobileStorm to Implement New Mobile Messaging Initiative

Highmark Partners With mobileStorm to Implement New Mobile Messaging Initiative   text messaging sms secure text messaging secure messaging relevant messaging push notifications mobileStorm for Healthcare mobileStorm mobile phones mobile messaging Mobile Devices Mobile Apps HIPAA compliant messaging HIPAA compliant HIPAA Highmark healthcare providers healthcare payers health insurer email AppMail It was announced today that Highmark – a Pittsburgh-based independent licensee of the Blue Cross Blue Shield Association — has partnered with mobileStorm to power a new mobile messaging initiative to reach members, employees, group customers and the community at large on their mobile devices.

Highmark is currently implementing mobile campaigns to influence healthy behaviors for members as well as its own employee base, while also evaluating opportunities to use additional SMS initiatives to reach group customers and the general community.  Highmark is leveraging mobileStorm for Healthcare, the company’s multi-channel healthcare messaging system that enables both healthcare payers and providers to launch powerful one-to-many campaigns with a virtually limitless number of members.

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ActiveCare Acquires 4G Biometrics to Boost Diabetes Management Solutions

ActiveCare Acquires 4G Biometrics to Boost Diabetes Management Solutions   remote patient monitoring remote monitoring providers patient monitoring mobile healthcare mobile health mHealth insurance healthcare providers health providers health insurers health insurance ehealth disease management digital health diabetes management Diabetes chronic care management bluetooth medical devices Bluetooth ActiveCare 4G Biometrics It’s been announced that ActiveCare, a provider of telehealth and Personal Emergency Response (PER) solutions has entered an agreement to acquire 4G Biometrics — a company who’s technology helps healthcare and insurance providers, as well as employers, manage risk and reduce costs associated with employees diagnosed with diabetes.

Diabetes management, and chronic care management in general, remains a huge issue that mobile and digital technologies are aiming to streamline.  Diabetes trails only cardiovascular disease as the most expensive disease to treat.  4G Biometrics helps people with Diabetes manage their disease and avoid acute events that cost healthcare and insurance providers millions of dollars per year by providing near-real-time blood glucose monitoring through Bluetooth-enabled devices.  When specific data points with any irregularities are spotted, the information is instantly communicated to individuals/care providers based on profiles defined by medical providers.

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Highmark Launches Mobile Websites, Health & Wellness SMS Program

Highmark Launches Mobile Websites, Health & Wellness SMS Program   SMS wellness SMS health programs SMS health and wellness SMS health sms mobile websites mobile Web app mobile Web mobile healthcare mobile health programs mobile health mHealth iOS Highmark health and wellness Android Highmark, an independent licensee of the Blue Cross and Blue Shield Association based in Pittsburgh, announced recently that it’s launched new mobile websites for its members along with new motivational health and wellness SMS programs.

Its new mobile-optimized websites allow members to access Highmark’s provider directory, claims history and provides quick access to the most used functions of Highmark’s full websites.  Highmark’s health and wellness SMS program, called “Encouraging Words of Wisdom,” recently began for individuals enrolled in Highmark’s Personal Nutrition Coaching program, where individuals meet with a registered dietitian for up to seven sessions in a calendar year and can supplement their coaching by signing up for SMS alerts to receive motivational text messages every other day to stay on track with their wellness goal.

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Walgreens Adds Pill Reminder & “Transfer by Scan” Feature to iOS, Android Apps

Walgreens Adds Pill Reminder & Transfer by Scan Feature to iOS, Android Apps   walgreens mobile app walgreens pill reminders pill reminder functionality mobile technology mobile engagement mobile app mobile alerts mHealth apps mHealth applications iOS applications iOS app iOS android applications Android app Android Walgreens today announced that it’s added two new features to its iOS and Android-based mobile applications, including a new Pill Reminder feature and the ability to “Transfer by Scan.”

The latter enables users on iPhone and Android devices to transfer a prescription from another pharmacy to Walgreens by taking a picture of their prescription bottle and providing their name, date of birth and phone number, then sending to Walgreens with one click.  The new Pill Reminder feature allows iPhone mobile app users to track medication schedules and receive alerts through nine different reminder options, which can be set up by scanning a prescription barcode and selecting alert preferences.  Users also can add multiple prescriptions, vitamins and other supplements to a single reminder notification.

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