Roche Releases New Diabetes Product

Roche Diabetes Care has just announced the launch of the Accu-Chek Guide System, a new blood glucose meter and SimplePay savings program “designed to help make managing diabetes surprisingly simple and more affordable.”

It is reported that over 29 million Americans are now living with diabetes.

S recent survey of 500 U.S. adults with diabetes revealed that 62 percent of those surveyed would better manage their diabetes if supplies were more affordable and 58 percent admitted to cutting corners to save money.

With the introduction of the new Accu-Chek Guide SimplePay program, Roche Diabetes Care can now offer people with diabetes a solution that addresses today’s increasing insurance costs and high deductibles by offering patients to pay a consistent, and easy to understand everyday low price for test strips.

“Living with diabetes can be challenging and complicated which is why we are excited to launch the new Accu-Chek Guide System combining simple advancements and state-of-the-art technology to provide a better testing experience,” said Brad Moore, Head of Roche Diabetes Care for North America. “Additionally, as a company that operates and manufactures its test strips in the US, we recognize that in addressing the needs of the millions of people in this country living with diabetes, it is equally important to provide a solution that ensures all patients receive better quality of care without cost being a barrier.”

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