Vodafone Probes mHealth Adoption Impediments in New Insights Guide

Vodafone Probes mHealth Adoption Impediments in New Insights Guide    Vodafone mobile news mobile marketing mobile insights mobile advertising mHealth news mHealth global mobile healthcare initiative Vodafone – the British multinational telecommunications juggernaut – is rolling out the third chapter in its series of mHealth insights as part of its global mobile healthcare initiative.

Although mHealth is still a nascent industry, Vodafone has been active in healthcare for over a decade and established Vodafone mHealth Solutions in 2009.

Consequently, the new guide explores the myriad barriers to mHealth technology adoption that still exist. The report focuses on two prominent issues facing the mHealth industry: privacy and regulation.

Research shows both doctors and healthcare funders list privacy and security concerns as barriers to greater use of mHealth.

Fortunately, Vodafone finds, the range of opportunities for mobile technology within the health sector is almost “limitless.”

However, the published findings show, healthcare professionals “need to make efficient use of their time, and companies in the sector need to maximize their budgets and strengthen their market position.”

To learn more, download the Vodafone insights guide here.

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