Today, the wearables market is gaining steam to an extent previously unimaginable only a few short years ago. And although Apple is yet to dazzle us with the long-rumored iWatch we’re under the impression is coming soon, it now appears that Apple’s inaugural smartwatch is just the beginning of Apple’s mHealth ambitions.
According to sources in the know, Apple is actively planning a robust mHealth platform that could be driven by its own iOS mHealth app store.
The evidence of Apple’s interest in mHealth is undeniable. The company has been hiring senior medical technology executives in droves. And they’ve made other telling moves in the realm of biotechnology. At the end of the day, it all adds to up to a strong indication of Apple’s future plans.
Industry insiders say the moves telegraph a vision of monitoring everything from blood-sugar levels to nutrition, beyond the fitness-oriented devices now on the market.
“This is a very specific play in the bio-sensing space,” Malay Gandhi, chief strategy officer at Rock Health, a venture capital firm, tells Reuters. Gandhi appears to be among the med-tech community that now expects Apple to take on the mHealth market in a very aggressive fashion in the months and years to come.