Tag Archive | "healthcare payers"

Highmark Partners With mobileStorm to Implement New Mobile Messaging Initiative

It was announced today that Highmark — a Pittsburgh-based independent licensee of the Blue Cross Blue Shield Association — has partnered with mobileStorm to power a new mobile messaging initiative to reach members, employees, group customers and the community at large on their mobile devices.

Highmark is currently implementing mobile campaigns to influence healthy behaviors for members as well as its own employee base, while also evaluating opportunities to use additional SMS initiatives to reach group customers and the general community.  Highmark is leveraging mobileStorm for Healthcare, the company’s multi-channel healthcare messaging system that enables both healthcare payers and providers to launch powerful one-to-many campaigns with a virtually limitless number of members.

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ONC Calls for Public Comments on mHealth Device Privacy, Security and Best Practices

The Office of the National Coordinator for Health Information Technology has issued a call for public comments surrounding the security, privacy and best practices of using mobile devices in healthcare.

More specifically, the ONC is seeking comments on three categories, including real-world uses of mobile devices by providers and other healthcare delivery professionals; real-world privacy and security practices, strategies and technology; and other general comments on the use of mobile devices by providers and other healthcare delivery professionals.

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Verizon Wireless and WellPoint Team for Secure Wireless Video Conferencing Over LTE

A new partnership has been announced between Verizon Wireless and health plan provider WellPoint to enable secure, wireless video conferencing through Verizon’s 4G LTE network to members of WellPoint-affiliated health plans and their nurse care managers.

Using Verizon’s high-speed LTE network, nurse care managers and other clinicians can now communicate face-to-face with health-plan members via video consults on their mobile devices, offering timely healthcare guidance and making follow-up much easier and convenient than before.  The goal is the ease and convenience of mobile heath consultations will help consumers take a more active role in their healthcare.

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